Coming soon
Finished Reel
Upload your raw recording and get back a Reel that's ready to post.
- Pauses and stumbles trimmed
- Your hook on screen in the first second
- Your graphic cut in at the right moment
- Word-by-word captions in your colors
For Realtors who lead the conversation
Every week, the market.In your words.
A sourced market script every week, written in your voice and ready for your teleprompter. Your branded graphic, talking points for every conversation and an email for your sphere come with it.
We bring the data. You bring your voice.
14-day free trial · Cancel anytime
Built on data from
NAR · Freddie Mac · Realtor.com · Redfin · Your local MLS
One market drop, every week. Four ways to use it.
01
A Reel script
In your voice, in three lengths, ready for your teleprompter.
02
A branded graphic
Cited and on-brand, with a caption written for it.
03
An email for your sphere
The same update, ready to send to your database and keep you top of mind.
04
Talking points
Your answer to “How’s the market?” for clients, open houses and dinner parties.
What makes us different
We tell you what's happening. Then we show you how to reframe it.
Anyone can report the headlines. Your clients need someone who can explain what the numbers mean for them. Every Market Drop script is built on The Reframe.
First
The challenge
What's really happening, with a sourced, dated number.
“Rates are high. Prices are high.”
Then
The pivot
Your signature line turns the story, in your own words.
“But here's the thing…”
Finally
The reframe
The opportunity inside the challenge, backed by data.
“Buyers have real negotiating power right now.”
Get my first drop
14 days free · Cancel anytime
An example
One script, adapted toany personality.
Here's how the same data sounds for five different personalities. Tap through to see it change. Yours is adapted to you specifically, from how you actually talk.
This week's data
The sourced facts, before they're put in anyone's voice.
Salt Lake County has 18% more homes for sale than last year. More choices for buyers means more competition for sellers. Homes priced right from the start are still selling.
It learns how you talk
Don't love a line?Just say so.
When you join, Market Drop asks you a few easy questions. Just tap the microphone and talk. It learns your energy, your rhythm and the phrases you really use.
“Introduce yourself the way you would at an open house.”
“Is there a phrase your friends tease you about?”
“Describe your vibe in three words.”
Make it shorter and more casual. And I never say “folks.”
Done. Here's a 15-second version that opens with a question. “No folks” is saved for every script from now on.
Saved to your voice
Perfect. Add my line, “But here's the thing.”
Added. It's your signature line for the pivot in every script now.
Your weekly graphic
Polished, cited, and yours.
Every script comes with a graphic in your colors, with your name and the source printed on it. Cut to it in your Reel, or post it on its own with a caption written in your voice.
Same stat. Five brands.
Slate and Rose
Soft, elevated and warm, with a handwritten touch.
These are examples. Yours is designed from your own brand colors and fonts.
A new topic every week
Samples with illustrative numbers. Captions are written in the agent's voice.
Try it this week
14 days free · Cancel anytime
Beyond social media
“So, how's the market?”Have your answer ready.
It's the first thing people ask when they see you. Every week, Market Drop also gives you talking points in your own words, so you're always current and always relevant, on camera and off.
With clients
Open every call and appointment with what's really happening this week.
At open houses
Answer buyers' market questions with confidence and a source.
At dinners and events
Turn small talk into a real conversation, without sounding like a pitch.
Your 30-second answer
How's the market?
Honestly? More balanced than the headlines make it sound. There are about 18% more homes for sale than last year, so buyers have more choices. But here's the thing: homes that are priced right are still selling. Are you thinking about a move?
Sample with illustrative numbers, shown in one agent's voice.
How it works
Your weekly routine, in minutes.
1
Get your script
This week's sourced stat and a script in three lengths, written in your voice.
2
Read and record
Paste the teleprompter-ready version into your teleprompter app and film.
3
Add your graphic
Cut to it where the script says. Or post the graphic on its own with a caption written in your voice.
4
Post and track
A week later, share a screenshot of your Insights and see what's working.
Get my first drop
14 days free · Cancel anytime
Every week you get
Everything you need topost with confidence.
A script in three lengths
About 20, 60 and 90 seconds. Try each and see which your audience watches most.
Teleprompter-ready copy
Clean, short lines that work in any teleprompter app, including free ones.
Three hooks
Openers to choose from, each with short on-screen text.
Your branded graphic
Feed or full-screen size, in your colors, with the source printed on it.
A graphic-only post
Not filming this week? A caption in your voice that tells the whole story.
Follow-up messages
Comment replies, DMs and a follow-up text, all written in your voice.
Talking points
A ready answer to "How's the market?" for clients, open houses and every dinner party.
An email for your sphere
The same update as a short email, ready to send to your database.
A compliance check
Fair housing language, no lending advice, no predictions, every stat cited.
Sources
Every number linked and dated, so you can stand behind it.
Included
See what's working
Screenshot your Insights a week after you post. Market Drop does the rest.
- Logs your views, watch time, saves and shares
- Shows which length and hooks perform best for you
- Shapes your next scripts around your results
- Creates a shareable results summary
Pricing
Less than a dinner out.Every week covered.
Most popular
Market Drop
$39/ month
Founding members $29 a month, locked in
- Weekly market script in your voice
- Teleprompter-ready copy
- Weekly branded graphic
- Graphic-only post version
- Email for your sphere and talking points
- Follow-ups, compliance check, sources
- Results tracking
Coming soon
Market Drop + Finished Reel
$79/ month
Founding members $59 a month, locked in
- Everything in Market Drop
- 4 finished Reels a month from your recordings
- Captions, hook text and your graphic cut in
Teams of 2 to 9
Teams
$29/ agent / month
Even a team of two saves $20 a month
- Everything in Market Drop for each agent
- Each agent's scripts in their own voice
- One bill for the team
Every plan starts with a 14-day free trial · Annual plans include 2 months free · Cancel anytime
Market Drop runs in the Claude desktop app (free download) with a Claude Pro plan ($20 a month).
For brokerages · 10+ agents
Give every agent a scriptevery week.
A benefit your agents will actually use. Help newer agents show up on camera with confidence, and keep every post accurate, on-brand and compliant.
- A brokerage-branded version with your colors and required disclosures built in
- Your compliance rules applied to every script
- You only pay for agents who use it
| 10 to 49 agents | $25 |
|---|---|
| 50 to 149 agents | $20 |
| 150+ agents | $15 |
Per active agent, per month.
One-time setup, brokerage-branded version
$1,500
Meet the creator
Hi, I'm Brooke.
When I started in real estate, there was so much to learn. I wanted to be knowledgeable for my clients and my community, the trusted source people turn to. Social media was the best way to show up, but I was nervous on camera, and even more nervous about not having the most accurate, up-to-date information.
So I built something for myself: the data gathered for me, explained in a way I understood, and written so I could share it in my own words, on a teleprompter, without the endless retakes.
Today I'm the director of education for Windermere and a host of Selling Utah on American Dream TV. I see so many agents feel that same pressure on camera. And I've learned that the agents who become magnetic are the ones who can paint the picture of the market in a way that empowers people instead of scaring them.
That's what Market Drop does. It gives you the facts and the reframe, fast, accurate and in your own voice.
Brooke
Questions
Questions, answered.
Talk about the market with confidence.In your own words.
Start my free trial14-day free trial · A new script every week · Cancel anytime